Home / Analytics & Product Tracking / Matomo

Matomo — open source alternative

Full-featured open source web analytics.

Strengths

  • Feature parity with GA for most reports.
  • Heatmaps, session recordings, and goal funnels available.
  • Strong GDPR tooling.

Weaknesses

  • Heavier to self-host (PHP + DB + cron).
  • Some premium features are paid plugins.
  • UI can feel dense.
License: GPL-3.0 Self-host difficulty: 3/5 Hosted cloud optionMobile: iOS, Android

Official site · Source on GitHub

Ad slot — OSS middle

Matomo is used as an alternative to

Google Analytics

Google's free website and app analytics.

See all alternatives →

Mixpanel

Product analytics and funnels.

See all alternatives →

More open source in this category

Discover other projects tagged Analytics & Product Tracking on the category page.

Other open source projects in Analytics & Product Tracking

Plausible

Lightweight, privacy-first Google Analytics alternative.

License: AGPL-3.0

Umami

Self-hosted privacy-focused analytics.

License: MIT

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